Life Insurance & Ninjas? Talk about niche marketing…

by J. Money on Thursday, April 17, 2008

ninja advOMG this is hilarious!!! I’ve seen pics like this around, but NEVER in a million years did i expect to find it in any form of marketing, especially promoting LIFE INSURANCE?!

W-O-W. Seriously, they are insane.

On the flip side, at least i found it on (a mini-paper from The Washington Post crew for a quick read). It’s pretty obvious they’re aiming for the younger generation, and i bet they’ll even catch a few of those older ones trying to be “hip”.

I mean, i don’t blame them for trying. Anything “ninja” is super trendy, and these days even extremely viral. $hit, i’m talking about it right now and spreading it even further!

I guess i just can’t take the ad seriously. Or should i say the actual company being promoted by it…i know NOTHING at all about the company itself, it can very well be legit, but it just reeks of a fly-by-night organization to me. Oh well, it sure did make for a good laugh :)

PS: Some of my favorite tools:
personal capital Personal Capital (FREE) -- If you’re looking for a robust financial tracker, Personal Capital is the way to go! They’re like Mint, but on steroids and have much better tools for investment and net worth tracking. // Full review Digit (FREE) -- A super easy (and automated) way to save. Every day Digit analyzes your income and expenses and will push money aside for you any time it sees extra sitting there. I've saved over $4,000 myself using them so far! // Full review
acorns Acorns -- Having trouble finding money to invest? Check out Acorns – they round up all your transactions to the nearest $1.00 and drops the difference into an investment portfolio for you. Easy way to start investing! // Full review

{ 0 comments… add one now }

Leave a Comment

Previous post:

Next post: